UGC, or user-generated content, looks like a real user filmed it on their phone. In reality, content that works is backed by a precise brief and clear guidance for the creator.
Our networks include hundreds of high-quality UGC creators across genres and styles.
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We help marketers and online stores make content that doesn't feel like advertising. UGC, or user-generated content, looks like it was filmed by a real user, but it's backed by a precise brief and a plan. Our networks include hundreds of high-quality UGC creators across genres and styles.
For UGC to serve business goals, it needs a concept and briefs that creators produce content from. Planning makes production cost-efficient and supports the customer journey. We build the strategy, find creators that fit your brand and brief them so the content stays authentic.
UGC isn't limited to performance advertising. Authentic user-created content can be used in the brand's own channels, on social and on the website. We make sure the result works where it's meant to.
We plan and produce UGC content built for paid advertising. Authentic content works especially well in performance advertising for online stores, and real content builds trust in the brand's products and services. We also manage the paid advertising under the same roof.
We are a strategic partner for marketers, employers, media companies, and event organizers. Beyond social media, our creative solutions extend to retail media, events, and streaming services.
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